Selected client engagements
All projects.
Multi-month work across fashion, graphic design and music video production. Three industries, three approaches. Brands kept private where requested.
01Fashion
What I built
- Trend direction. Generated season-driven design directions using the current generation of image, video and language models. supplied as moodboards, mock-ups and reference cuts the in-house designers built from.
- Cinematic AI footage for ads. Stood up a pipeline for generating ad-ready cinematic footage using Runway, ComfyUI and the post-stack... covering shot ideation, generation, upscaling and colour finishing.
- Designer enablement. Trained the internal design team on prompt engineering, model selection and the production loops that get a clean result on the first or second pass instead of the tenth.
- Workflow productivity. Tightened the path from brief to first usable asset so the team could iterate on more directions in the same week.
Monogram
Merch · 01
Merch · 02
Merch · 03
02Graphic design
What I built
- Personal brand identity. Wordmark, monogram and a full identity system delivered with a guidelines document and all source files.
- Print & digital collateral. Brochures, social posts, ads and packaging designed end-to-end across the launch.
- Editorial layout. Long-form layout work, magazine-style pages and product catalogues.
- Production-ready output. All assets delivered in vector and raster with print profiles (CMYK + bleed) where needed.
Identity
Poster · 01
Print · 02
Editorial
03Music video production
What I built
- Concept & direction. Treatment and storyboards through to final cut, working with the artist to define the visual language of the track.
- Post production. Edit on DaVinci Resolve with sound design, AI-assisted visual effects and motion work where the brief called for it.
- Colour grading. Cinematic colour treatment tuned to the mood and palette of the song.
- Multi-format delivery. Final masters in YouTube-optimised horizontal, social-vertical and broadcast cuts.
Frame · 01
Frame · 02
Poster
Colour finish